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	<title>RedCandle Research &#187; Social Web</title>
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		<title>The Future of Social Search is Yesterday</title>
		<link>http://www.redcandleresearch.com/2010/02/22/the-future-of-social-search-is-yesterday/</link>
		<comments>http://www.redcandleresearch.com/2010/02/22/the-future-of-social-search-is-yesterday/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 20:55:06 +0000</pubDate>
		<dc:creator>RedCandle Research</dc:creator>
				<category><![CDATA[Keane]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Semantic Web]]></category>
		<category><![CDATA[Social Search]]></category>
		<category><![CDATA[Social Web]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.redcandleresearch.com/?p=540</guid>
		<description><![CDATA[Poising queries to our online social networks is nothing new. When we need a restaurant recommendation or an opinion about a drainage pipe, we turn to those we know and deem more trustworthy than a soulless machine for their opinions. Questions like: &#8220;Attention Winos&#8230; Need recommendation on Light Wine?&#8221; &#8220;What are the possible diagnosis&#8217;s connected [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.redcandleresearch.com/blog/wp-content/uploads/2010/02/googlebart.gif"><img src="http://www.redcandleresearch.com/blog/wp-content/uploads/2010/02/googlebart.gif" alt="" title="Just Google It, dummy!" width="441" height="273" class="alignnone size-full wp-image-541" /></a></p>
<p>Poising queries to our online social networks is nothing new. When we need a restaurant recommendation or an opinion about a drainage pipe, we turn to those we know and deem more trustworthy than a soulless machine for their opinions.</p>
<p>Questions like:<br />
<i><br />
&#8220;<a href="http://answers.yahoo.com/question/index;_ylt=AkSVFsl2_4oxpCc0lM13eOrj1KIX;_ylv=3?qid=20100222122159AAXqS5D" target="_blank">Attention Winos&#8230; Need recommendation on Light Wine?</a>&#8221;</p>
<p>&#8220;<a href="http://answers.yahoo.com/question/index;_ylt=AnUJBXl5RVQWztE9u7e3iA7j1KIX;_ylv=3?qid=20100222122156AAUA5Ns" target="_blank">What are the possible diagnosis&#8217;s connected with a positive antinuclear antibodies test result?</a>&#8221;</p>
<p>&#8220;<a href="http://answers.yahoo.com/question/index;_ylt=AgF1edUre_J6QNCMaqXsJIjj1KIX;_ylv=3?qid=20100222122146AAQDGEN" target="_blank">Can I use this brow gel as clear mascara, too?</a>&#8220;</i></p>
<p>A <a href="http://gigaom.com/2010/02/22/what-do-people-ask-their-social-networks/?utm_source=feedburner&#038;utm_medium=feed&#038;utm_campaign=Feed:+OmMalik+(GigaOM)" target="_blank">new survey conducted by MIT and Microsoft Research</a> asked a sample set of social media users on the kinds of questions they tend to post online. Here were the results:</p>
<p><img src="http://gigaom.files.wordpress.com/2010/02/question-table.png?w=411&#038;h=290"></p>
<p>The core of social media, and it&#8217;s true power, lies in its ability to bring us all together. Our voices are amplified to those who want to hear us speak. We&#8217;re more connected, more collaborative and more useful as citizens in an ever-shrinking world. </p>
<p>Search companies like Google are advancing the way their technologies approach the semantic web. While the concept isn&#8217;t new, innovations in the way we compile this information will allow the user to one day more quickly find useful and trusted answers to their stupid questions.</p>
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